Luminous has launched a new website for Everett-based company Innovatech. Innovatech designs and builds industrial-grade flooring removal and polishing equipment.
The new website is designed to give the visitor a better experience by utilizing video, new photography, product data sheets, and excellent support solutions. When it comes to the visual design, our key goal was to give the site a masculine and bold feel while retaining a personal touch. So early on we decided many of the product photos should include employees of the company. And since we believe great photography is paramount in selling a product online, we hired professional photographer Scott Areman.
The site is built on a robust, yet easy-to-use website management tool which allows Innovatech employees to easily update their content such as text, photos, documents, blog posts, and more. Overall the site has been very well received both by Innovatech and their clients.
